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Full Scale Hot Rods & Customs

Full Scale Hot Rods & Customs is a automotive restoration shop in Ventura, CA, that specializes in restoring classic cars and modifying and customizing hot rods, trucks, sports cars and more. Full Scale reached out to us to revamp their website and document their work for use on their website and social media accounts.

Full Scale Web DesignFull Scale Mobile Web Design

Full Scale Hot Rods & Customs Web Design


We redesigned Full Scale's website to display contact info front and center, along with calls to action to help generate more leads from website visitors.

We also integrated reviews from Google, Yelp and Facebook to display on their Home page, allowing potential customers to read testimonials about Full Scale's work.

Additionally, we included links and images of work done by Full Scale that was featured in a few online publications, reinforcing the reputation that Full Scale has built among the hot rodding community for being a top-tier restoration and customization shop.

To document the work that Full Scale does for their clients, we visit their shop once a week and photograph the various projects in progress. We also record Troy, the owner of Full Scale, speaking about the details of each project and the work involved. We then transcribe those recordings and create blog posts with that information and the photos we've taken.

We've scheduled blog posts to automatically publish twice a week, and as those posts are published, the Project section of their Home page automatically updates to show the most recent project posts. Aside from the project posts, there are additional galleries on the site that display photos beyond what are shown in each project post. Circling back to automation, we also handle the scheduling of posts on Instagram and Facebook for Full Scale that document their work and refer to the posts on their website. Social media posts automatically publish themselves three times a week.

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Alkalyne Solutions has done an excellent job updating our old website, keeping our new website current with photos and information, and getting our social media platforms engaged. We have several new customers as a direct result of our new website gallery photos and blog! Many great ideas and excellent follow-through. We fully recommend Alkalyne's services.
Full Scale Hot Rods & Customs

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